Jojo's White vs Modest
Jojo's White and Modest are both Coat warm creams. The gap between them is ΔE 2.9 — “near-identical”. Modest is the lighter of the two, and Jojo's White the warmer. Both cost about £22.40 per litre.
| Jojo's White | Modest | |
|---|---|---|
| Hex | #E2DCD6 | #EEE9E4 |
| Lightness (L*) | 88 | 93 |
| Price / litre | £22.40 | £22.40 |
More Coat comparisons
Looking across brands instead? See Jojo's White’s cross-brand matches and cheaper alternatives, or Modest’s.