Jojo's White vs Mindful
Jojo's White and Mindful are both Coat warm creams. The gap between them is ΔE 2.8 — “near-identical”. Mindful is the lighter of the two. Both cost about £22.40 per litre.
| Jojo's White | Mindful | |
|---|---|---|
| Hex | #E2DCD6 | #EEE8E0 |
| Lightness (L*) | 88 | 92 |
| Price / litre | £22.40 | £22.40 |
More Coat comparisons
Looking across brands instead? See Jojo's White’s cross-brand matches and cheaper alternatives, or Mindful’s.