Fitzrovia Red (No.LRV 18) by Dulux Heritage is a mid-tone muted red. Hex: #A45D6A. RGB: 164, 93, 106. Price: approximately £10.40 per litre. The nearest equivalent from another manufacturer is Johnstone's Silk Pillow (ΔE 3.1, “very close”), priced at approximately £12.36 per litre. Other close matches include Johnstone's Cherry Pink (ΔE 3.4) and Dulux Berry Pop (ΔE 3.5).
Fitzrovia Red (No.LRV 18) by Dulux Heritage
- Hex
#A45D6A- RGB
- 164, 93, 106
- Manufacturer
- Dulux Heritage
- Price per litre
- £10.40
- Price per m2 (?)
- £1.30
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Nearest matches from other manufacturers
| Colour | Manufacturer | ΔE | Match quality | Price/L | Price/m2 (?) |
|---|---|---|---|---|---|
| Silk Pillow | Johnstone's | 3.1 | Very close | £12.36 (£1.96 more) | £2.06 |
| Cherry Pink | Johnstone's | 3.4 | Very close | £12.36 (£1.96 more) | £2.06 |
| Berry Pop | Dulux | 3.5 | Very close | £10.20 | £1.57 |
| Garnet Symphony 4 | Dulux | 3.5 | Very close | £10.20 | £1.57 |
| Adobe Pink 1 | Dulux | 3.9 | Very close | £10.20 | £1.57 |
| Carmen Light (No.SAP0025) | Sanderson | 3.9 | Very close | £19.60 (£9.20 more) | — |
| Stolen Rose | Dulux | 4.0 | Very close | £10.20 | £1.57 |
| Persian Rose | Craig & Rose | 4.3 | Very close | £18.00 (£7.60 more) | £2.57 |
| Peony Posy | Johnstone's | 4.6 | Very close | £12.36 (£1.96 more) | £2.06 |
Silk Pillow
Johnstone's
Very close
ΔE 3.1
£12.36/L
£2.06/m2
Cherry Pink
Johnstone's
Very close
ΔE 3.4
£12.36/L
£2.06/m2
Berry Pop
Dulux
Very close
ΔE 3.5
£10.20/L
£1.57/m2
Garnet Symphony 4
Dulux
Very close
ΔE 3.5
£10.20/L
£1.57/m2
Adobe Pink 1
Dulux
Very close
ΔE 3.9
£10.20/L
£1.57/m2
Carmen Light
Sanderson
Very close
ΔE 3.9
£19.60/L
Stolen Rose
Dulux
Very close
ΔE 4.0
£10.20/L
£1.57/m2
Persian Rose
Craig & Rose
Very close
ΔE 4.3
£18.00/L
£2.57/m2
Peony Posy
Johnstone's
Very close
ΔE 4.6
£12.36/L
£2.06/m2
Brand-by-brand comparison
See how Fitzrovia Red sits next to the closest paints from one specific brand at a time, ranked by perceptual distance.
Colour neighbourhood
Coverage & application
Manufacturer figures from the Dulux Heritage Product Advice Sheet. Real-world coverage is typically 15-20% lower.
| Finish | Coverage | Coats | Sheen | Scrub class | Touch dry | Recoat | VOC |
|---|---|---|---|---|---|---|---|
| Velvet Matt PAS | 16 m²/L | 2 | 5% | — | 2h | 4h | — |
| Eggshell PAS | 16 m²/L | 2 | 25% | — | 2h | 4h | — |
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