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Maybe Maggie vs Up Up Away

Maybe Maggie and Up Up Away are both Earthborn yellows. The gap between them is ΔE 2.9 — “near-identical”. Up Up Away is the lighter of the two, and Maybe Maggie the warmer. Both cost about £24.00 per litre.

Maybe MaggieUp Up Away
Hex#FEFAEC#FCFAF3
Lightness (L*)9898
Price / litre£24.00£24.00

Looking across brands instead? See Maybe Maggie’s cross-brand matches and cheaper alternatives, or Up Up Away’s.