Denim Drift by Dulux is a mid-tone grey with a subtle cyan undertone. Hex: #7C8D95. RGB: 124, 141, 149. Price: approximately £10.20 per litre. The nearest equivalent from another manufacturer is Farrow & Ball Selvedge (ΔE 0.5, “identical”), priced at approximately £25.60 per litre. Other close alternatives include Johnstone's Seastone (ΔE 2.6) and Johnstone's Pachyderm (ΔE 2.6).
Denim Drift by Dulux
- Hex
#7C8D95- RGB
- 124, 141, 149
- Manufacturer
- Dulux
- Price per litre
- £10.20
- Price per m2 (?)
- £1.57
Nearest matches & alternatives from other brands
| Colour | Manufacturer | ΔE | Match quality | Price/L | Price/m2 (?) |
|---|---|---|---|---|---|
| Selvedge | Farrow & Ball | 0.5 | Identical | £25.60 (£15.40 more) | £3.94 |
| Seastone | Johnstone's | 2.6 | Near-identical | £12.36 (£2.16 more) | £2.06 |
| Pachyderm | Johnstone's | 2.6 | Near-identical | £12.36 (£2.16 more) | £2.06 |
| Night Shore | Johnstone's | 2.8 | Near-identical | £6.14 (£4.06 less) | £1.02 |
| Feldspar | Johnstone's | 3.0 | Near-identical | £12.36 (£2.16 more) | £2.06 |
| Chalky Blue | Johnstone's | 3.0 | Near-identical | £12.36 (£2.16 more) | £2.06 |
| Squirrel grey (No.7000) | RAL Classic | 3.1 | Very close | — | — |
| Steel Pole | Craig & Rose | 3.1 | Very close | £18.00 (£7.80 more) | £2.57 |
| Steeple Grey | Johnstone's | 3.4 | Very close | £12.36 (£2.16 more) | £2.06 |
Brand-by-brand comparison
See how Denim Drift sits next to the closest paints from one specific brand at a time, ranked by how close they are.
Compare Denim Drift with other Dulux colours
Deciding between two Dulux shades? See Denim Drift side by side with its closest stablemates.
Colour neighbourhood
Coverage & application
Manufacturer figures from the Dulux Product Advice Sheet. Real-world coverage is typically 15-20% lower.
| Finish | Coverage | Coats | Sheen | Scrub class | Touch dry | Recoat | VOC |
|---|---|---|---|---|---|---|---|
| Dulux Easycare Bathroom Soft Sheen PAS | 13 m²/L | 2 | 25% | 1 | 4h | 4h | — |
| Dulux Easycare Kitchen Matt PAS | 13 m²/L | 2 | 5% | 1 | 4h | 4h | — |
| Dulux Matt PAS | 13 m²/L | 2 | 5% | — | 2h | 4h | — |
| Dulux Silk PAS | 13 m²/L | 2 | 25% | — | 2h | 4h | — |
| Dulux Simply Refresh One Coat Matt PAS | 13 m²/L | 1 | 5% | — | 4h | 4h | — |
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